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  "NETWORKING, ETC." CLASS NOTES (01)
Arrow NETWORKING, ANALYSIS, HIDDEN AGENDA, ETC...:
 
  • The VAST majority of business is generated through word-of-mouth referrals.
  • Use "product reviews" on your website as defacto referrals
    More than 70% of online shoppers actively seek out product reviews, so, the same should hold true for your web design business.

  • Don't be shy - start talking up your business.
    Tell everyone you know what you do and ask them for their business, then ask them to refer business to you.
    Also, write them a reminder/thank you letter every six months...

  • Speak to every ISP and Graphic Artist in the area and offer your services to their customer base.

  • Keep your conversation in context. Don't simply blurt out, "I do websites, do you want a website?"
    As the business owners a few questions about THEIR products and can you buy them online, etc.
    Let it slip (after a while) that you develop websites and you noticed a surge in online sales/info in areas surrounding their business or product.
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CASPER COLLEGE BUSINESS DIVISION
THORSON INSTITUTE OF BUSINESS
CASPER, WYOMING 82601
307 . 269 . 2389
Internet Marketing Photoshop CS3 Intro to Web Design Dreamweaver CS3 CC Business Division Web Design & e-Commerce Curriculum New Media